Write a Best-in-Class Application:

“From the outside, we look like your normal small-town gas station. But once you walk inside, you’ll see we’re much more than that. With a specialty coffee/tea/smoothie shop to the left, your typical gas station in the middle, and if you turn to your right and walk into the next room, you’ll see our pizza parlor.  Decked out in small-town memorabilia, with new and old, iconic signatures, boxing gloves, Kentucky Derby frame, footballs, and even a signed guitar from Ted Nugent and our local celebrity, Ryan Dirteater, the “Cherokee Kid” PBR champion, items plastered along the walls. We make our dough in-house, along with our sauce, and people have traveled from all over to come through our “speed trap” town, slow down, fuel up, and fill up with delightful food, convenience, and caffeine. We’re much more than a gas station; we’re a place where three different types of customers get the chance to cross paths and gather. Local members of our community come from work, school, or just to converse, and travelers stopping through get to experience a small-town family business doing our best to spread kindness, supply jobs, and give back to our community every chance we get.”

“We are an inner-city pizzeria and stand out as a long-time champion and contributor to the neighborhoods we serve. Plus, we make our own dough (and even make dough for other restaurants), cut our own vegetables, blend our own sauce and offer a veritable cornucopia of traditional and gourmet pizzas.”