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Three Ways to Create Menu Consistency
Written by Nation’s Restaurant News
Published: July 15, 2025
Bring Customers Back by Offering the Same Great Taste and Quality Every Visit
Consistency is a key part of any successful foodservice operation—it’s how operators create repeat customers and fuel growth—but maintaining the eating experience no matter the circumstances can be difficult. We have some tips to help you delight your customers again and again.
#1: Create a Solid Baseline of Flavor
Roughly 75% of consumers use taste as a major factor when choosing restaurants.1 That means consistency is a key factor when they’re looking to dine. Creating a menu that offers plenty of options on top of tasting the same every time may seem like a herculean task. However with Tyson Red Label® brand, you have a solid, consistent, great-tasting flavor base across the most popular forms—like filets, patties, tenderloins, tenders, nuggets, ingredient chicken, bone-in wings or boneless wings and chunks. If customers try your Golden Crispy filet and love it, then they are going to want to try the Golden Crispy tenders. That’s because Tyson Red Label® brand delivers consistent flavor and taste across forms.
Want to serve traditional comfort foods? Tyson Red Label® Homestyle products bring a premium, hand-dredged look with unmatched, scratch-like quality. The dense, flour-based breading is perfectly seasoned with garlic and black pepper for a flavor that customers know and love. Menu a comfy classic with Tyson Red Label® Fully Cooked Homestyle Chicken Tenderloins and a side of fries.
What if the menu needs to be dynamic and offer plenty of different textures and styles? With Tyson Red Label® products you have a wide range of options to make the most of your menu. Plate up Tyson Red Label® Authentically Crispy Original Bone-in Wings that have a signature, satisfying crunch. The unique breading of Authentically Crispy chicken makes it look scratch-made and provides an extra crispy bite for that made-in-house look and feel. Want a delightful bite that reminds customers of old-school chicken dinners? Tyson Red Label® Golden Crispy Chicken Breast Chunks are breaded with a fine flour that’s seasoned with garlic and onion. It’s a classic texture and flavor that’s sure to delight.
#2: Provide a Seamless Customer Experience
These days, take-out and drive-thru orders are growing in terms of frequency, both weekly and monthly.2 The cost and convenience of carry-out eating is helping spur this growth.3 However, dine-in is still a primary growth driver, even in the age of off-premise eating.3 Customers expect the same experience whether dining in, picking up, taking out or getting delivery.
Tyson Red Label® products are not only consumer-tested, but also tested and proven4 off premise. We create a simulated delivery environment and placed products in a fiber to-go container, holding them in an insulated pizza bag for 30 minutes. They still scored well with consumers for aroma, flavor and juiciness.4
With Tyson Red Label® products holding strong during delivery, it’s never been simpler to serve flavor, versatility and quality off-premise. Whether it’s tacos with Tyson Red Label® Fully Cooked Unbreaded Grilled Diced Chicken Breast picked up from the drive thru, a spicy salad topped with Tyson Red Label® Fully Cooked Unbreaded Authentically Grilled Chicken Breast Chunks delivered to the door, or a spicy platter with Tyson Red Label® Fully Cooked Hot & Spicy Select Cut Chicken Tenders served at the table, customers will have the same high quality eating experience.
#3: Empower The Staff You Have With a Streamlined Kitchen
In 2024, 30% of operators said they were short-staffed by 5-10 people.5 And 44% of operators said that losing staff was their primary labor concern.5 These labor constraints are likely to remain for the foreseeable future. So, operators are looking for ways to meet the abilities of the staff they already have—all while they’re trying to maintain the consistency that keeps their customers coming back.
The simplest solution is to make it easy on the back-of-house staff with Tyson Red Label® products. Everything is made with quality, convenience and consistency in mind. These chicken products are simple to cook up, easy to customize and offer plenty of different tastes, textures and forms. On top of all that, Tyson Red Label® brand ranked higher for being quick to prepare when compared to other brands.6
With Tyson Red Label® brand, you can order products that match the skills of your current staff—from fully cooked to par-fried products. Meet staff where they are while providing customers the consistency and variety they crave to keep your operation competitive.
Consistency Is Key
It’s easy to build a successful operation with chicken from Tyson Red Label® brand. Establish a menu with a strong flavor foundation. Make sure those menu items work wherever customers are eating—whether it’s in house or on the go. And provide the ingredients to help back-of-house staff maintain that flavor and experience. Tyson Red Label® products have consistency built in to help your operation succeed.
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Related Content
Sources:
1 Datassential, Table Stakes Report, January 2025
2 Datassential, Off-Premise Consumer Preferences, September 2024
3 Technomic, Omnichannel and Beyond, January 2025
4 Tyson Red Label® products score well on aroma, flavor and juiciness. Tyson Red Label® products are tested in a simulated delivery environment, placed in a fiber to-go container and held in an insulated pizza bag for 30 minutes before serving. Products then score well on aroma, flavor and juiciness. Tyson Foods Primary Consumer Research, 2025.
5 FSR Magazine, “Why the Independent Restaurant Industry Has a Chance to Win in 2025,” January 2025
6 Tyson Foods Proprietary Brand Health Study, April 2024
